Report from our correspondent (reporter Yang Bin) only "I" color grade of diamondmarked as high a level "H" color; glass eye ring, nominal is moonlight stone; it isdyed pearls, but directly labeled "pearl"...... Yesterday, Beijing City Industrial and commercial bureau published results of monitoring the quality of jewelry commoditycirculation field, there are 16 unqualified jewelry was forced to withdraw from the market.
Industrial and Commercial Department of the monitoring involves jewelry jade jewelry and precious metal jewelry. Monitoring found that, "Hongkong 100 blessing"a platinum 950 diamond pendant, diamond color level measured value is I-J, with the nominal value of H does not match; "detection of Dacheng" a diamond colorlevel values for G color, F color does not match with the nominal value. The actual color level elevation level practices, will bring greater economic losses to consumers.
In accordance with the relevant national standards, on the noble metal jewelry,jewelry equipment manufacturer mark should be accurate, clear, where appropriate. And found in the monitoring, a part of the precious metal jewelryfactory code mark lack, lack of material name stamp issue; noble metal content ofprecious metal jewelry unqualified, mainly for the precious metal purity is inconsistent with the annotation values; there are some jewelry and jade product name and logo tagging error, such as "cat’s eye glass" mark as the "Moonstone","synthesis of Cubic Zirconia" labeled "zircon", "dyed pearl" labeled as "Pearl".
Amazon combined with Zhou Shengsheng pushing the main fashion jewelry
Recently, Chinese e-commerce leader Amazon announced a partnership with theZhou Shengsheng jewelry brand, to become Zhou Shengsheng’s online retailers.Zhou Shengsheng pushed the main platinum, diamond, gold and other 100 jewelryin Amazon. Double strong brand to highlight the net pin channel of traditional retailexpansion strategy of online shopping and genuine improved creditworthiness.
According to clear division research center recently released "2010 Chinese B2C e-commerce market investment research report" shows, 2009 China B2C online retail market scale has more than 22400000000 yuan. While jewellery market sharefor 1309000000 yuan, ranked fourth, accounted for 5.84%, growth potential.
The biggest difference with the entity shop, Zhou Shengsheng in the excellentjewelry equipment Amazon hit "fashion" route. Fashion models online, onlinedisperse dense, show on the Internet consumer is not easy to find in Zhou Shengsheng the entity shop Zhou Shengsheng fashion models. "Full of sense of fashion jewelry and our customers consistent, they mostly white-collar, online shopping and fashion family love to do." Amazon relevant responsible person said Xin Yan.
For the jewelry diamond price products, Amazon have special security measures.Storage, Amazon build valuable goods warehouse. At the same time, cooperation and Amazon logistics third party logistics enterprises do not have the qualificationsfor dealing with this kind of high commodity prices, Amazon from begin to set aseparate process and policy measures to deal with the high price products.